We helped create a new communication campaign for UPC that aimed to promote digital technologies as ways for personal development. As the copywriter on the project, I helped develop the idea, wrote the scripts, and supported during the TV commercials' production phase.
Uploaded by Celia Draganoaia on 2014-02-03.
Manifesto TVC
Uploaded by Celia Draganoaia on 2014-02-03.
Bundle TVC
Agency: Graffiti BBDO
CD: Alex Strimbeanu
CW: Celia Draganoaia
AD: George Popa, Wanda Hutira
2013